614 Spotlight: Fine Feather

What makes a community truly special is the way we show up for one another. Over the years, we’ve felt supported by the incredible people around us, and it’s something we never take for granted. That’s why we love using this space to celebrate the individuals who inspire us.

This week, we’re honored to highlight someone we admire both personally and professionally—Diana Wang, owner of Fine Feather, is a true champion of clean, mindful skincare here in Columbus.

Discover Diana’s journey + enjoy exclusive skincare tips from the expert herself, broken down by your stage of life!

The Face Behind Fine Feather: Meet Diana Wang

The concept of Fine Feather came to Diana during a season of change that many women can relate to. After becoming a mom and taking what was once supposed to be a temporary pause from a successful culinary career, a new passion emerged: clean beauty.

She’d always held a deep love for quality ingredients in her culinary creations, and suddenly the connection sparked. If we care so deeply about what goes into our bodies, shouldn’t we care about what goes on them, too? Just like that, her curiosity turned into a calling too crucial to ignore.

Combining her extensive background in food science and expertise in ingredients with a self-taught passion for skincare and product formulation, she created a space where nature and science can bloom in the most beautiful way.

A now six-year-old business, Fine Feather is known for its clean beauty lineup of intention-driven curations. By pairing high-performance products with a one-on-one, guidance-based process, Diana has transformed an area of self-care that once felt overwhelming into an empowering opportunity to feel confident in your skin at every period of your journey.

Feeling Divine Through Every Decade: Diana’s Guide

We hope you’ll enjoy the inside scoop on skincare by age in the words of Diana herself:

Skincare doesn’t need to be complicated, especially as we age! Instead of focusing on the quantity, focus on the quality and strategy for the products you’re using.

Aging like fine wine is about building a simple routine that features proven, performance-driven products tailored to your unique needs as they evolve over time.

Supporting your skin barrier and biome is one of the most effective ways to keep your skin healthy, balanced, and glowing throughout every stage of life. Here are some of my favorite tips on how to approach skincare in your 20s, 30s, 40s, 50s, and beyond.

Transcendent Skin in Your 20s: Guarding Your Glow

Sunscreen, sunscreen, and more sunscreen! This really extends to those who are younger, since the vast majority of sun damage happens before we turn 18.

In your 20s, an excellent routine looks like this: cleanse, tone, moisturize, and protect. That protection (mineral-only, zinc oxide-based) is one of the most anti-aging products you can use — period.

If your budget allows, start using an eye cream. Just like sunscreen, it’s a gift to your future self.

Diana’s Product Picks — pictured above: Le Prunier Plumscreen and Living Libations All Seeing Eye Crème.

Thriving Skin in Your 30s: ‘C-ing’ Is Believing 

Vitamin C and retinol are two essential and impactful actives to integrate into your daily routine. I like to say Vitamin C in the streets and retinol in the sheets!

Using Vitamin C during the daytime helps to fight oxidative damage and keep skin even-toned. Once the sun sets, it’s time for your dream cream: applying retinol before bed allows it to work overnight for healthy cellular turnover and smooth, firm skin.

If or when you’re having or growing a family, peptides and bakuchiol are excellent alternatives.

Exfoliation also becomes more important in this decade, as cellular turnover slows or becomes uneven.

Diana’s Product Picks — pictured above: Mara Algae Retinol Face Oil, Josh Rosebrook Ultra Peptide Cream, and Agent Nateur Holi (Bright) Resurface Glass Face Mask.

Fabulous Skin in Your 40s: Don’t Neglect The Neck

If you weren’t bringing your face products down to your neck in your 30s, start now. We hear from so many customers who wish they had started doing this earlier!

Adding a face oil is also incredibly beneficial. It contains all of the concentrated fatty acids, antioxidants, and lipids that help skin age gracefully, giving you that radiant, healthy glow.

Diana’s Product Picks — pictured above: Vintner’s Daughter Active Botanical Serum and Yina Fortify Botanical Serum.

Flawless Skin in Your 50s and Beyond: Defeating Dry Skin

If you’re in your 50s and suddenly your skin is feeling drier than ever, know you’re not alone!

Following hormonal shifts, many are left struggling with this problem. That’s why deeply hydrating your skin at this stage in life is more important than ever.

Layer a plumping and deeply hydrating serum before your moisturizer, and make sure your moisturizer is rich and substantial enough to seal it all in.

Diana’s Product Picks — pictured above: OSEA Hyaluronic Sea Serum and Mukti Hyaluronic Marine Serum.

Skincare Consultations: Available Now

Receive Diana’s extensive knowledge specifically curated for your skin with Fine Feather’s Healthy Skin Challenge consultation!

During this consultation, Diana will ask thoughtful questions about your skin struggles and your daily routine. She will test products on your skin, providing you with a personalized daily routine to help you feel confident and empowered every day.

Elizabeth tested out this consultation and absolutely loved it! She walked away with a fresh skincare regimen to take her from winter to summer with products designed to target her specific skincare goals.

Give him the gift of style and time this Father’s Day with a Wardrobe Therapy gift card!

Cover image and second image via Jen Brown Photography